What Book Is Cecily Strong Holding In The Verizon Commercial

Verizon commercials have become a staple in the advertising world, known for their catchy jingles and memorable characters. One recent commercial featuring Cecily Strong has sparked curiosity among viewers, as she is seen holding a book throughout the ad. Many have wondered what book she is holding and if it holds any significance. In this article, we will delve into the details of the Verizon commercial and explore the book that Cecily Strong is holding.

The Verizon Commercial: A Brief Overview

The Verizon commercial in question features Cecily Strong, a well-known actress and comedian, portraying a Verizon spokesperson. The commercial aims to highlight Verizon’s reliable network and customer service. Throughout the ad, Cecily Strong is seen holding a book, which has piqued the interest of viewers.

The Book: “The Girl with the Lower Back Tattoo”

The book that Cecily Strong is holding in the Verizon commercial is “The Girl with the Lower Back Tattoo” by Amy Schumer. This memoir, published in 2016, is a collection of personal essays by the renowned comedian Amy Schumer. The book covers various aspects of Schumer’s life, including her childhood, relationships, and career.

While the book choice may seem random at first, it is likely that Cecily Strong is holding “The Girl with the Lower Back Tattoo” to convey a sense of relatability and humor. Amy Schumer is known for her comedic style, and featuring her book in the commercial adds an element of entertainment to the advertisement.

The Significance of the Book Choice

Choosing “The Girl with the Lower Back Tattoo” as the book for Cecily Strong to hold in the Verizon commercial serves multiple purposes. Firstly, it aligns with Verizon’s goal of appealing to a wide audience. Amy Schumer has a large fan base, and her book resonates with many people, particularly young adults and women.

Secondly, the book choice adds a layer of authenticity to the commercial. By featuring a real book written by a well-known comedian, Verizon creates a sense of credibility and trustworthiness. This aligns with their messaging of providing reliable service and being a trustworthy brand.

FAQs

1. Why did Verizon choose Cecily Strong for the commercial?

Verizon likely chose Cecily Strong for the commercial due to her comedic background and ability to engage audiences. As a cast member of “Saturday Night Live,” Strong has proven her comedic talent and has a large following. Her presence in the commercial adds humor and relatability to the advertisement.

2. Is “The Girl with the Lower Back Tattoo” a best-selling book?

Yes, “The Girl with the Lower Back Tattoo” was a best-selling book. It debuted at number one on The New York Times Best Seller list and received positive reviews from readers and critics alike. Amy Schumer’s popularity and candid writing style contributed to the book’s success.

3. Does the book have any connection to Verizon?

No, “The Girl with the Lower Back Tattoo” does not have any direct connection to Verizon. The book choice in the commercial is likely a creative decision made to add humor and relatability to the advertisement.

4. Are there any other books featured in Verizon commercials?

While “The Girl with the Lower Back Tattoo” is a notable book featured in a Verizon commercial, there have been other instances where books were used as props. For example, in a previous Verizon commercial, actor Thomas Middleditch is seen reading “The Catcher in the Rye” by J.D. Salinger.

5. How does featuring a book in a commercial impact viewers?

Featuring a book in a commercial can have various effects on viewers. It can pique curiosity and generate interest in the book itself, leading to increased sales. Additionally, it can create a sense of relatability and authenticity, as viewers may connect with the book’s content or the author.

6. What other marketing strategies does Verizon employ?

Verizon utilizes various marketing strategies to promote its products and services. These include targeted advertising campaigns, sponsorships of sports events and teams, social media engagement, and partnerships with influencers. By employing a mix of traditional and digital marketing tactics, Verizon aims to reach a wide audience and strengthen its brand presence.

Summary

The book that Cecily Strong is holding in the Verizon commercial is “The Girl with the Lower Back Tattoo” by Amy Schumer. This book choice adds humor, relatability, and authenticity to the advertisement. By featuring a well-known comedian’s memoir, Verizon appeals to a wide audience and conveys a sense of trustworthiness. The use of books as props in commercials can have a significant impact on viewers, generating interest in the book and creating a connection between the brand and its audience.